Blog
Concept Understanding: Cross-Selling and Product Diversification
| Tutoring firms can benefit in a predictable and measurable way by cross-selling products to current clients. One of the nice things about cross-selling is that it implies an high level of engagement between tutor and client. Most folks reading this now have probably engaged in add-ons (or cross selling) just to provide excellent client service without actually understanding the inherent benefit to their business. As the Test... |
How to Manage Tutor No-Shows
The unique and profound stress that comes from a tutor missing an assignment is a common issue faced by tutoring company owners. In such a situation, the owner must determine how much to explain, defend, or concede to the client during a difficult conversation with the parents.
To mitigate the impact of such situations, it's important for tutoring companies to anticipate and plan for such events in advance. Tutor no-shows can be considered a predictable crisis and contingency planning can...
Marketing 101: Using Free Events to Add Value and Generate New Sales
Events offer an opportunity to build important connections with future clients. This relationship-building can be accelerated through a well planned event strategy.
What do you do when business demand drops? Adapt!
"Rough waters are truer tests of leadership. In calm water, every ship has a good captain." -- Swedish proverb
Welcome!
If you love tests, life-long learning, and enjoy helping students succeed, you are not alone!
The Association of Test Preparation, Admissions, and Private Tutoring has been helping Independent Tutors, IECs, and Test Preparation Professionals with the "Business Side" test prep and tutoring since 2010.
Training / Certification
Differentiate yourself and your commitment to tutoring excellence.
Consider becoming a TPAPT Certified Tutor or Organization.
